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We believe that building the proper athlete image is necessary to both successes on and off the field. By maintaining a positive public image, as well as lending oneself to the community, an athlete will only bolster his worth and earning potential throughout his career. At SPS, we pride ourselves on properly preparing and training our clients for interaction with team personnel, the media, and fan base. By creating opportunities for our players through public relations, goodwill and community involvement, our clients will have the opportunity to build “brand awareness” for themselves. In turn, this leads to greater earning potential through their future contracts as well as through local and national marketing opportunities, player appearances and autograph signings. Again, over Dan’s professional sports tenure, he has developed and maintained relationships with many local and national sponsors. He has been involved and assisted in negotiating deals that have accumulated collective sponsorship dollars well into the low seven figures. Sponsors-Partners have included the likes of Alltel, Chevrolet, Chevron, Coca-Cola, Coors, Radio Shack, Target, Sandi Casino, SBC Communications, Sonic, Sprint, TCBY, TXU Energy and Washington Mutual, to name a few. Not only do we maximize our player’s awareness off the field, we actively advocate our players to the on-the-field endorsers as well. Whether it is securing a trading card deal for a client, or reaching an agreement on an equipment endorsement, we are always looking for ancillary revenue streams and agreements for our players. Some of the areas that we will be involved: |
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